Digital Marketing Portfolio
I’m Dane Christensen, a marketing professional based in Wilmington, DE. I help marketing teams understand audiences, organize campaign insights, and turn content and data into clearer marketing decisions.
What I bring
I combine marketing training, audience research, and hands-on project work across content, campaign analysis, SEO, social media, email, and reporting. My background in psychology and criminology helps me approach marketing through behavior, motivation, evidence, and clear communication.
Featured Work
Each case study is written for hiring managers who want to see process, deliverables, tools, and practical marketing judgment.
Marketing Analytics & Campaign Strategy
Analyzed an underperforming holiday campaign and translated the findings into a responsible, full-funnel spring campaign strategy aligned with monthly active subscriptions.
Go-To-Market Strategy & Digital Marketing
Created a multi-channel marketing strategy for an outdoor wellness subscription brand using personas, competitor research, customer journey mapping, and channel recommendations.
Consumer Research & Content Marketing
Built a persona-driven campaign for sustainable picnic products using audience research, messaging strategy, blog content, email, and landing page planning.
Skills
SEO, content marketing, email marketing, social media, keyword research, campaign planning, and customer journey mapping.
GA4, campaign analysis, marketing analytics, Excel, Google Sheets, SPSS, Google Trends, data visualization, and A/B testing.
Google Ads, HubSpot, Mailchimp, Hootsuite, Shopify, WordPress, Elementor, HTML, CSS, and JavaScript.
For hiring teams
I’m seeking marketing roles where I can contribute to campaign coordination, reporting, content planning, SEO, and audience research.
Marketing Team Support